Shopping for a Lift? Start Here.

Lifts are an essential fixture of every service and repair bay. They're used more times a day than just about any other piece of equipment. The right lift will make your shop ...
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The Real Cost of an Auto Lift

When it's time to buy a new auto lift, remember this truth: You won’t find the cost on the price tag. Not the whole cost, anyway. If you’ve ever owned a lift – or any other ...
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Rotary SmartLift®: The Wise Choice for Your Business

As a business owner, you have a lot of decisions to make about how to use your resources wisely. Whether you're investing in new employees or essential equipment like car ...
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How to run a safe shop with truck lifts

When you’re working with equipment that weighs upwards of 20,000 or 60,000 lbs., safety should always be on your mind. Is your shop the safest it can be? Are your techs using ...
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When it comes to lifts, a multitasker might be perfect for your fleet.

Do you have more types of vehicles to service than you have techs? Are you just as likely to have a 5 ton truck waiting for a bay as you are a 4 cylinder passenger vehicle? ...
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Why Faster Is Better for Technicians, Shops and Customers

Faster service can make the shop and the technician more money, while also making customers happier. Of all the shop tools available, a vehicle lift offers the greatest ...
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Top 10 Rotary Lift Accessories

In general, accessories are like the exclamation point on an outfit – they help complement the base package and pull everything together. In the case of lift accessories, they ...
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NADA Show 2018: A crystal ball into the future of fixed ops

There was a ton of big news from this year’s NADA Show. Much of it revolved around autonomous cars and vehicle technology. As Wes Lutz, this year’s NADA chairman, put it: “The ...
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How Much Can Your Rotary...Lift? Olympic Edition

As the world gears up for the Winter Olympics, we here at Rotary have been asking ourselves some very serious questions. Who will emerge as the standout athlete? Will the USA ...
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5 Ways to Reduce Auto Lift Downtime

When something is as low maintenance as an auto lift, you don’t really notice when it’s operating correctly. That’s just what it does. Until it doesn’t.
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