Why Faster Is Better for Technicians, Shops and Customers

Faster service can make the shop and the technician more money, while also making customers happier. Of all the shop tools available, a vehicle lift offers the greatest ...
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Top 10 Rotary Lift Accessories

In general, accessories are like the exclamation point on an outfit – they help complement the base package and pull everything together. In the case of lift accessories, they ...
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NADA Show 2018: A crystal ball into the future of fixed ops

There was a ton of big news from this year’s NADA Show. Much of it revolved around autonomous cars and vehicle technology. As Wes Lutz, this year’s NADA chairman, put it: “The ...
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Lift and Wheel Service on Display at NADA Expo and ATD Show

The Rotary and Chief booth at the NADA Expo and ATD Show at the Las Vegas Convention Center may resemble a trip to Paris more than a trip to a trade conference, thanks to the ...
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How Much Can Your Rotary...Lift? Olympic Edition

As the world gears up for the Winter Olympics, we here at Rotary have been asking ourselves some very serious questions. Who will emerge as the standout athlete? Will the USA ...
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Product Spotlight: R501N Speedchanger HD

Flipping tires may sound like a good workout for some people, but force those same people to do it for a living, and their views may change. However, that’s a daily occurrence ...
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The Importance of ALI to the Lift Industry

ALI stands for Automotive Lift Institute. It was formed in 1945 by nine U.S. lift manufacturers who agreed to work together for the common good in order to develop a new trade ...
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Leasing vs. Buying: The Advantages Depend on Your Fleet Size

To buy or not to buy. That is the question. Well, that’s the question for fleet owners and managers when it comes to their new trucks. It’s not a new question either. Fleet ...
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5 Questions (and Answers) for 2018

2018 will definitely bring about change. But what exactly can we look forward to? Still no flying cars like we were promised or hover boards for that matter. Thanks a lot Marty ...
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Top 5 Blogs of 2017

We understand that all blogs are not created equal and some have more information that pertains to your shop than others. For us, it stings a little, because we want all of ...
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