Recruiting and Retaining Quality Technicians

With the ongoing technician shortage, techs of all disciplines and skill levels continue to be in high demand. Not only do you have to attract new talent, but you also have to ...
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Shopping for a Lift? Start Here.

Lifts are an essential fixture of every service and repair bay. They're used more times a day than just about any other piece of equipment. The right lift will make your shop ...
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Get to Know Rotary Two-Post Lifts

We've been in the business of making vehicle lifts since 1925, so you can bet that after 93 years of engineering our lifts are second to none. Every Rotary two-post lift is ...
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Thanking the Veterans Who Lift Our Company and Country

There are a lot of men and women at Rotary Lift who go above and beyond to make our customers happy and our products the very best. This Veterans Day, we’re especially grateful ...
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The Real Cost of an Auto Lift

When it's time to buy a new auto lift, remember this truth: You won’t find the cost on the price tag. Not the whole cost, anyway. If you’ve ever owned a lift – or any other ...
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Our Top 4 Training Tips for Mobile Lifts

When someone first sees a mobile column lift, they usually think one of two things: There’s no way I’m standing under that! How hard can it be? The truth is, both lines of ...
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How to protect your auto lift investment.

Purchasing a new lift is a big investment. If you want a quality piece of equipment you'll need to drop a considerable amount of money, and once you've got it in your shop, ...
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Rotary SmartLift®: The Wise Choice for Your Business

As a business owner, you have a lot of decisions to make about how to use your resources wisely. Whether you're investing in new employees or essential equipment like car ...
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The Real Cost of Fleet Downtime

Every time your fleet needs repairs, the repair itself is only part of the total cost. Time off the road increases driver downtime and can lead to customer delays, towing ...
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